The insights here point to that next stage, in getting creators prepared for the next expansion of the option - which could be worth noting in your YouTube planning. YouTube also notes that it's currently filtering Shorts views out from its revenue per mille (RPM) stats because Shorts views are not monetized, and leaving them in could be confusing for channel owners.Īs noted, YouTube is still in the process of expanding the availability of Shorts to more regions, and as it does, it will become a bigger consideration for creators, and brands, across the platform. Same thing for click through rate - because most people will swipe to your video rather than click on it based on a thumbnail, that metric might also change, but again, it shouldn't really impact your performance.' If a monetizing creator uploads a Short without. This shouldn't hurt your channel performance in any way, it's just, kind of, an attribute of the video. Shorts Feed ad revenue is then allocated into the Creator Pool based on views and music usage across Shorts uploaded by monetizing creators.

'If you do have a lot of Shorts, your average view duration could go down because, of course, the videos are shorter. We separate Shorts and long-form content from watch history, he explained. According to the video, each type of video has its own recommendation algorithm. In terms of how Shorts views will impact your other stats, YouTube says that people could see shifts in their data, relative to how active they are with their Shorts clips, but that it shouldn't cause any performance issues. To sum it up, what determines Shorts’ algorithm is a person’s viewing history and the accounts they engaged with.

Youtube shorts feed